Google + Local: Year One
Remember that one time Google unveiled that really cool free product that made everyone realize how cool Plus was? No?
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Google Quality Raters and Penguin 2.0
Google makes no secret about their agenda to eliminate SERP spam and deliver users the best, most relevant results to
Health and Google: A Unique Search Experience
The percentage of people who use internet search to find health information is enormous. According to a September 2012 survey,
Google as Publisher? Why Not?
When news broke this week about Google’s purchase of Frommer’s online travel guides, the immediate discussions around here involved how
Benefits of a Business Blog in 2024
In 2024, it seems like every business has a blog that’s churning out content. Adding another complication into the mix,
A Website Content Creator’s Guide to Using H Tags
What Are H Tags? H tags, also known as headers, are HTML elements used to organize web page content. They
SGE, AI and the Evolving Face of Search (Part 1)
Before we explore the intersection of SGE, AI and Search, consider a real-world scenario: Let’s say you’re looking to surprise
SGE, AI and the Evolving Face of Search (Part 2)
Where & how does SGE use product reviews? In terms of how SGE may use product product reviews on search
SGE, AI and the Evolving Face of Search (Part 3)
Positioning review content to appear in the SGE carousel Our testing has shown a strong correlation between the top organic
Managing a Large-Scale Content Project
In this whitepaper, Managing a Large-Scale Content Project: Best Practices, we discuss the challenges of overseeing the production, workflow and
When Do I Use Machine Translation?
Though machine translation has not yet succeeded in making human translators 100% obsolete, the technology has made — is still