Pick your hard
There are easy things. Pizza is easy. Sweatpants are easy. Ad buys are easy. And there are difficult things, like
Search Results for: sara fraser
Didn't find what you were looking for? Try another search.
Penguin 2.0: Get your house in order
Update May 23, 2013 Penguin 2.0 launched yesterday afternoon, May 22, and the update is now complete. According to Cutts,
Is Content a Commodity?
If you’re looking for content creation or content marketing help, you’ve probably Googled it. Right? And you’re probably overwhelmed with
The web analytics mire: What matters, what doesn’t, and how you can stop spinning
I despise web analytics. Does that surprise you? Maybe, if we’ve never met and you don’t know that I’m an
Content That Connects: Part Deux
read part one I’m in the business of content marketing. When I’m not doing that, I’m in the business of
The 2 Most Important Questions (Ever)
A few weeks ago I read an article on LinkedIn, “Two Questions You Should Ask Yourself Every Morning” by Greg
Audacious storytelling, branding, and why you shouldn’t buy this jacket
Seth Godin writes on his blog, “Unanimity is impossible unless you are willing to be invisible. We can be unanimous
New Promotions Open Doors for Greater Success at EVG
Even though 2012 brought many great changes and milestones, we’re expecting 2013 to be even better and busier, making it
5 Best Ways to Create Content that Connects
read part two Good content drives better business. If you write it (well), design it (well), and disseminate it (well)
No More One-Night Stands (Ending the Conversions Obsession)
Just wrapped up the keynote talk at SES San Francisco (@SESConf) with Avinash Kaushik, Google’s Digital Marketing Evangelist. Enigmatic guy,
Small Business Digital Strategy 101: Attract, Retain, Engage
In the first half of 2012, small business spending on IT grew by 6%. More and more, small businesses are