Whether you’re a buyer overseeing a brand’s content or a publisher searching for a way to maximise your brand’s cache, EVG can help you generate new revenue streams through a licensing agreement. We know a single approach doesn’t work for everyone, which is why customised solutions are a part of our DNA.
Benefits of Licensing
EVG listens to our clients and provides custom solutions. When you choose our licensing offering, you can expect:
- Easy access to the branded collateral you need
- Customised collateral so you don’t get what you don’t need
- A dedicated account executive who gets to know you and your brand
- Clear and concise communication about the details
Licensing for Content Buyers
Recognition by trusted authorities helps you build trust and stronger communities with your current and future customers. When your brand’s excellence is recognised by well-established publishers, your audience needs to know about it.
- Just won a Best of award? Earned a prestigious honour? When you want to showcase the award or honour with product packaging, print collateral or a web-ready badge for your website, we’ll work with you to get it.
- Need reprint rights for print versions of flattering or insightful articles? (You know your sales team loves them!) We can do that.
- Local, regional, national or global in reach: EVG’s account team will work with the publishers and handle all the details.
Licensing for Publishers
Your media brand has a strong reputation. When you recognise another brand name in your Best of lists or otherwise call out the excellence of others, it matters. Your acknowledgement carries clout with consumers, and you’ve now added value to another brand. When that brand chooses to promote your recognition, you have an opportunity to create a revenue stream and ROI based on your reputation and influence by licensing badges, articles and more to the brand.
If you’re new to the concept of licensing or your team needs more bandwidth to handle licensing reprints, award/honour badges or promotional items requests, EVG’s team can take care of it for you. We’ll reach out on your behalf and follow through to ensure individual brands are in compliance and have what they need.