Strategy

Benefits of a Business Blog in 2024

In 2024, it seems like every business has a blog that’s churning out content. Adding another complication into the mix,

A Website Content Creator’s Guide to Using H Tags

What Are H Tags? H tags, also known as headers, are HTML elements used to organize web page content. They

Examples of Content Licensing from EVGMedia and Our Partners

You probably see it more often than you realize — a company has won an award and uses a badge

Infographics Are Crucial to Your Digital Marketing Strategy

If your marketing strategy doesn’t include infographics, then it’s time to change that. According to Demand Sage, “an infographic is

SGE, AI and the Evolving Face of Search (Part 1)

SGE, AI and the Evolving Face of Search (Part 1)

Before we explore the intersection of SGE, AI and Search, consider a real-world scenario: Let’s say you’re looking to surprise

SGE, AI and the Evolving Face of Search (Part 2)

SGE, AI and the Evolving Face of Search (Part 2)

Where & how does SGE use product reviews? In terms of how SGE may use product product reviews on search

SGE, AI and the Evolving Face of Search (Part 3)

SGE, AI and the Evolving Face of Search (Part 3)

Positioning review content to appear in the SGE carousel Our testing has shown a strong correlation between the top organic

12 Instagram Tips for Success

Small businesses often underestimate what it takes to succeed on a social platform like Instagram. It looks so easy. Post

Link Building or Link Scheming

Back in the early days of SEO, white-hat and black-hat SEO were a thing, which I thought had died. But