online reputation

Using Google+ Communities to Engage

Using Google+ Communities to Engage

It’s time to get on the Google Plus train. I know, I know. You’re still holding out, hoping that the

Social Media, the Honeymoon is Over

Social Media, the Honeymoon is Over

As a social media user, let me tell you, my honeymoon with social media is over. I’m no longer dazzled

Online Forums: Gather, Talk, Share

Online Forums: Gather, Talk, Share

You can still see them today: the Roman Forum ruins, remnants of the glory days. Cars and Vespas drive down

4 Ways to Use the New LinkedIn Contacts Tool

4 Ways to Use the New LinkedIn Contacts Tool

The conversation turned unexpectedly raucous the other day when I mentioned the new Contacts tool from LinkedIn. This new feature

Wanna Win at LinkedIn? Work the Room

Wanna Win at LinkedIn? Work the Room

Like all social media platforms, LinkedIn continues to evolve to allow more content and more sharing. Gone are the days

A Campaign for Effective Digital Marketing

A Campaign for Effective Digital Marketing

The 2012 presidential election has provided tangible examples of how the Internet impacts everyday activities. Before the debates ended on

How to Reach Customers: 3 Easy Social Media Intiatives to Start Today

How to Reach Customers: 3 Easy Social Media Intiatives to Start Today

Everyone in the hospitality biz is abuzz with the importance of social media for driving traffic, managing reputation, connecting with