Blogging

But Is It True? Fact-Checking Your Content Before Hitting “Publish”

With all the hullabaloo about “fake news,” it’s more important than ever for publishers of online content to ensure that

Blogging about Blogs: The Legal Way

Legal marketing has been rapidly changing since the 1960s. Today, excellent online presence on social media platforms is paramount for

Fashion Blogs That Get Your Blood Pumping

Lucy Williams, Founder and Creative Director of Blink London, talks to Eric Ingrand, Vice President of Content Marketing EMEA at

Keen on Keens: Effective Content Marketing for Retail Companies

Keen on Keens: Effective Content Marketing for Retail Companies

A couple years ago I traveled to Europe for a two-week adventure traversing Spain, Italy and France. I didn’t want

Blogging: Best Practices

Successful blogs combine the principles of effective writing with the elements of user-friendly website design. Good writing is about providing

Content, Distribution are Most Important to Blogs

Content, Distribution are Most Important to Blogs

At the recent Power of eMarketing Conference in Providence, Rhode Island, the EVG team attended a session with Chris Baggott