Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

Of Course Content Is Still King!

Recently, my friend and colleague Kathleen wrote a blog arguing, “Content is No Longer King.” What you should know is

Content is No Longer King

It’s time to admit Content is no longer King. Let’s face it, we’re drowning in content. It’s the easy answer

Content that Inspires Us on International Day of Happiness

As an award-winning, global marketing agency, our team of writers, editors, designers, translators and creatives of all kinds know how

Content That Builds One-on-One Relationships

Standard or generic content sometimes has its place, but there should be as little of it as possible in use

The Importance of Creating Inclusive Content

Chances are, in your marketing plan, you know what personalities you’re trying to appeal to with the content and social

Content That Boosts Resident Occupancy in Senior Living

As more Baby Boomers reach the age of retirement each day, the senior living industry is changing and growing to

Developing Powerful Workflows for Design

Design is the practical application of creativity, and practical application requires process. I first started to understand this as a

Why Your Website Should Be Accessible to Everyone

Beyoncé, Winn-Dixie, and Hooters are members of a group no business wants to join. They’ve each been sued by someone

How Can Translation Memory Tools Improve Your International Communication?

CAT tools, translation memories, percent matches… Some agencies like to use these phrases to sell you on their services without

Should A Marketing Agency Care About Writing Great Content? (Yes!)

Should A Marketing Agency Care About Writing Great Content? (Yes!)

Recently, a coworker shared this really interesting video by Marcus Sheridan in which he discusses “Why Most SEO Companies Are

Make a Name for Yourself as a Fashion Blogger with These 8 Tips

So, you’re a fashionista with a passion for writing and sharing trendy pieces with others. You’ve scrolled past your favorite