Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

How’s Your Conversion Rate?

Getting potential customers to your website is one thing. Keeping them there and enticing them to book is another. The

How’s Your Conversion Rate?
Review on the New Search Engine Hulbee

Review on the New Search Engine Hulbee

With the recent spate of search engine announcements last week, you might have missed the headlines that popped up around

Multilingual Search Engine Optimization: Reach a Global Audience

Multilingual Search Engine Optimization: Reach a Global Audience

Multilingual Search Engine Optimization, or MSEO is so much more than translation If you’re in the market for multilingual web

Advanced Twitter Search Feature Coming Soon

Advanced Twitter Search Feature Coming Soon

Twitter.com is heading for some changes with a new search feature that is going to crawl posted links on twitter

New Search Features on Google

New Search Features on Google

This week, after Google’s Searchology conference, Google launched some new interesting search features to improve usability and search on the

Online Opportunities for CVB Websites in 2009

Online Opportunities for CVB Websites in 2009

How do you increase tourism business in a recession when people are hesitant to spend money and businesses are cutting

In-house vs. Out-of-house SEO

In-house vs. Out-of-house SEO

The jury’s still out on this one, and I’m convinced the debate shall continue for years to come. How do

Online Travel Trends to Help Improve your Hotel Business

Online Travel Trends to Help Improve your Hotel Business

I listened to a webinar last week put on by HOTELS magazine and VFM Leonardo called “Merchandising your Hotel Online.”

5 Inbound Link Tips that Everyone Thinks you Know

5 Inbound Link Tips that Everyone Thinks you Know

Link-Building’s Not All About Search At the Search Engine Strategies Conference in NYC this year, I encountered no shortage of

Earthquake and Swine Flu Outbreak Affect Global Travel Market

Earthquake and Swine Flu Outbreak Affect Global Travel Market

When arriving in Mexico to attend the 34th Annual Travel Industry Tradeshow, the largest travel tradeshow in Latin America called Tianguis

Twitalyzer: What Are Your Tweets Worth?

Twitalyzer: What Are Your Tweets Worth?

Twitter. It’s an understatement to say it’s everywhere. Looking for a sure way to tell if something’s quickly becoming main