Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

The Importance of Storytelling in Your Content Marketing Strategy

Have you ever wondered why so many of us are familiar with the fairytales of Mother Goose or the Brothers

Writing for Confusion: How to Avoid It and Improve Clarity in Your Writing

The other day, I was part of a conversation where a friend used the phrase “writing for confusion” to describe

Remote Work: Why It Matters, and How to Make it Work for Your Business

These days, remote work has gone mainstream, and everyone is singing its praises. For companies, it’s a great way to

Helpful Marketing Techniques to Capitalize on Back-to-School Sales

It’s that time again. All the students are heading back to school, and your inbox is flooded with back-to-school marketing

EVG’s SEO/SEM Services, Explained

You might have heard of SEO and have a basic understanding of it, but when you’re thinking about your own

What’s In an EVG SEO Metrics Report?

It’s EVG’s philosophy that SEO work needs to be helpful, ethical, and clear. To that end, we strive to create

Destination Content: How to Write for Parents

Last month, I wrote about best practices of writing destination content. It led me to consider how much more I

Is Your Digital Marketing Strategy Telling the Right Story?

Stories are powerful tools. Humans are hardwired to tell stories and to want to hear them. Successful brands recognize the

A Solutions Agency

A Solutions Agency

At EVG, designing custom solutions is at the heart of what we do. We don’t sell clients a fixed package

Tips for Operational Efficiency in Graphic Design

Tips for Operational Efficiency in Graphic Design

If you’re reading this, then congratulations, you made it past the bombastic title of this blog post. You must truly

Why You Should Consider Open Source Software

Why You Should Consider Open Source Software

Open source software (OSS) is an integral part of almost every aspect of digital life today. The majority of Internet