Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

Using Google’s Automated Bidding Strategies to Get More Conversions

Each business and industry may have different goals for their Google Ads account. For example, a business that is just

EVG – Gannett’s Licensing Partner

For the past two and a half years, EVG has been the exclusive licensing partner for 10Best by USA Today,

Buh-Bye and Thank You, 2020!

It’s December. In a normal year, we would be speeding through a jam-packed holiday season. Parties, family traditions, shopping, and

PPC for Senior Living Communities

Senior living communities are facing a difficult time as they try to keep residents safe, follow recommended protocols, and still

The Best Ways to Shop Local this Holiday Season

The year is 2020 and the holidays look very different this time around. Instead of battling it out with your

SEO Basics for Small Businesses – Webinar

On October 16th, our SEO Director Laura Lee held a webinar covering the basics of SEO for small businesses. If

Armchair Traveling in the Age of Covid

The whole world may be in lockdown, but I travel somewhere new every day. I’ll tell you my secret. It

4 Tips for Keeping Your Social Media Strategy Accessible

Even superstars like Beyonce can’t escape the need to ensure their content marketing strategies are accessible for people from all

Free SEO Webinar for Minority Businesses in Upstate, SC

On October 16, EnVeritas Group SEO Director Laura Lee will host a free webinar for minority business owners and marketing

Note to Self: Progress, Not Perfection

Today I meant to head back to the office. My plan was to start slowly with actual in-office time, working

Building the Most Efficient Google Ads Account at Any Budget

As cash flow and economic concerns fluctuate, so may your budget for advertising. Big or frequent changes to monthly budgets