Content Marketing Case Study: Nintendo

OBJECTIVE

  • Create public, transport-based map application for 10 major European cities in six languages for Nintendo’s DSi Transport Maps Volumes 1& 2
  • Custom content was to be in the form of a quiz, with questions relating to each city and a photo of a venue or icon as the prize for correct guesses

SOLUTION

  • EVG’s London team created unique editorial and images
  • Emphasis was on quirky questions and locales
  • Writers with in-depth local knowledge gave product wide appeal

RESULTS

  • First app developed by Nintendo’s European office for an international market
  • EVG executed job on time and budget and was less expensive than using Nintendo’s internal resources
  • Take up was over 50% higher than expected

Download the Nintendo Case Study

Related Posts

Modern digital marketing

Using Analytics Data to Increase Traffic to Your Website

You’ve spent months gathering analytics. You know how many people have viewed your site, you know your bounce rate, you’re

Your clients are waiting to hear from you

Which Ad Extensions Should You Be Using on Your Google Ads?

Ad extensions in Google Ads allow your ad to take up more physical space on the screen while giving users

What's New?

Recent Updates to Google Ads

Changes to Google Ads happen regularly, and small businesses as well as marketing personnel need to stay informed of any