Technology

Digital Analytics: A Better Measurement Plan

Digital Analytics: A Better Measurement Plan

Remember the days when content decisions were mostly made according to the boss’s whim? Well – they’re still here for

Newsjacking In The Online Age

Newsjacking In The Online Age

Newsjacking is a tactic that has been used in PR for many years. Its essence: to quickly respond to a

Pinterest Place Pins Add Value for Travel and Tourism

Pinterest Place Pins Add Value for Travel and Tourism

Pinterest Introduces Place Pins   As I was devouring a bowl of cereal this morning, I overheard someone on the

Battling Goliath: Bing vs. Google in the Search War

Battling Goliath: Bing vs. Google in the Search War

Do you Bing it or Google it? I’ll be honest – I can’t imagine ever responding to a question with

Does Your Website Give Customers Headaches?

Does Your Website Give Customers Headaches?

With the rest of the world still buzzing about the advancements of Hummingbird and other Google antics, it’s hard to

Feeding Mobile Video Addiction and 3 Apps that Can Help

Feeding Mobile Video Addiction and 3 Apps that Can Help

I have an addiction to video. Though I’m not a crazy, old cat lady (yet), almost any night of the

Secure Search, Not Provided and Hummingbird

Secure Search, Not Provided and Hummingbird

What a week for Google! First the buzz-killing, Post-Prism, Secure Search piece from Danny Sullivan seemed to catch a lot

Google Changes the SEO Landscape, Again

Google Changes the SEO Landscape, Again

Those concerned with Google search, SEO and keywords are in an uproar today. Facebook, Twitter, and websites like Search Engine

Brand2Global: Cultural Differences and Big Data

Brand2Global: Cultural Differences and Big Data

Eric Ingrand will be presenting at Brand2Global Conference in London at 11:30 am on Wednesday, September 18, 2013. The topic