Social Media

2015 Social Media and Content Marketing Analytic Trends

2015 Social Media and Content Marketing Analytic Trends

What is the one thing that will become more important in 2015 for social media and content marketers? ROI (return

How to Enhance Your (Small) Financial Firm’s Presence On Facebook

How to Enhance Your (Small) Financial Firm’s Presence On Facebook

I feel comfortable making the assumptive statement that the majority of businesses are using Facebook to promote their brand, along with

Let’s Talk Business: Content Marketing on LinkedIn

Let’s Talk Business: Content Marketing on LinkedIn

What a transformation, from resume repository to content marketing monster. While surveys (like ones by the Content Marketing Institute) have

4 New Social Media Websites or Apps you need to check out!

4 New Social Media Websites or Apps you need to check out!

Remember Myspace, Facebook or even Instagram in their early stages, before advertisers, or sponsored posts became popular? These four new

Content Marketing Comes of Age

Content Marketing Comes of Age

Insights from Brand2Global in London, October 1-2, 2014. You know something’s happening when leading brands like Google, LEGO, Lenovo, Nike,

Tips for Creating and Managing Successful LinkedIn Groups

Your company LinkedIn page is up and running. You’ve done your research, joined a few groups, left a few groups

Pinterest for Retailers: New Tools and Successful Strategies

It’s easier than ever for retailers and other businesses to use Pinterest to promote their products. Pinterest recently introduced a

LinkedIn Empty Nesters’ Club

LinkedIn Empty Nesters’ Club

Starting this Saturday, I will be an Empty Nester. Yes, there are many of you who have come before me

Small Businesses and Social Media

I often talk to small business owners or employees who ask about social media. “How do I find time for