Social Media

How to Optimize Your Company LinkedIn Page

How to Optimize Your Company LinkedIn Page

You probably have a personal LinkedIn page, but you likely only look at it or add any content when you

10 Mobile Apps for the Busy Marketer (Part 2)

10 Mobile Apps for the Busy Marketer (Part 2)

In part one of my 10 Mobile Apps for the Busy Markerter series, I listed 4 apps that I like

How Health and Wellness Companies Can Engage Facebook Audiences With Meaningful Content

How Health and Wellness Companies Can Engage Facebook Audiences With Meaningful Content

It’s no secret that consumers today experience wellness information overload, which is confusing and proven to hinder the adoption of

Jay Bilas Tweets Shame NCAA

Jay Bilas Tweets Shame NCAA

Bilas Tweets Earlier this week, ESPN talking head Jay Bilas set the NCAA (for the uninitiated, that’s the organization that

10 Mobile Apps for the Busy Marketer (Part 1)

10 Mobile Apps for the Busy Marketer (Part 1)

61—That’s the number of mobile apps on my iPhone! Anytime someone steals a glance at my phone, I always get

Three Ways Universities Achieve Social Media Success

Three Ways Universities Achieve Social Media Success

With nearly 100 percent of college-bound students active on one social media platform or another, higher education has their target

Keen on Keens: Effective Content Marketing for Retail Companies

Keen on Keens: Effective Content Marketing for Retail Companies

A couple years ago I traveled to Europe for a two-week adventure traversing Spain, Italy and France. I didn’t want

Navy + Social Media = Success

Navy + Social Media = Success

Members of the EVG team have been keeping a close eye on SlideShare, as well as posting our presentations on

5 Tips for SlideShare Success

5 Tips for SlideShare Success

Ok, so at this point most of the social sphere is familiar with the “new” kid on the block.  SlideShare,