Irja Howie

My Favorite Content Marketing Blogs

My Favorite Content Marketing Blogs

As content marketers, it’s critical that we keep up with the latest news and best practices. One of the easiest

Cost-Effective Content Marketing Tips for Non-Profits

Cost-Effective Content Marketing Tips for Non-Profits

Creating great content is one of the most effective ways to generate awareness and increase traffic to your website. Unfortunately,

Why the World Cup Evokes Emotions and Inspires Engaging Content

Why the World Cup Evokes Emotions and Inspires Engaging Content

On the eve of the US Soccer team’s pivotal match against Germany, avid soccer fans and newcomers to the game

Tips for Optimizing Google Ad Words Campaigns

Paid search can be a great way to get targeted individuals to click on a link to your website. It

NCAA March Madness: Storytelling at Its Best

NCAA March Madness: Storytelling at Its Best

Every year, millions of sports fans settle down in their living rooms and tune into the CBS network and its

Brice Bay Interviewed About Contribution to New Marketing Book

Brice Bay Interviewed About Contribution to New Marketing Book

Greenville, SC – CEO of EnVeritas Group, Brice Bay, will be interviewed February 26th on the Entrepreneur Podcast Network about

Clemson and EVG Partner for Social Media Essentials Courses

Clemson and EVG Partner for Social Media Essentials Courses

Announcing Social Media Essentials Clemson University and EnVeritas Group recently announced plans for a series of social media training sessions

Should Facebook Fear Google Plus?

Should Facebook Fear Google Plus?

Do the good folks at Facebook have reason to fear Google Plus? Lately there has been a lot of chatter

Winter Break Content Marketing Tips for Universities

Winter Break Content Marketing Tips for Universities

As the 2013 academic year winds to a close, college students have packed up their belongings, or at least the