Style Guides: Who Needs Them? You Do.
Do a search on Google for “style guide,” and the search giant gives you nearly 65 million page results. The
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Remote Work: Why It Matters, and How to Make it Work for Your Business
These days, remote work has gone mainstream, and everyone is singing its praises. For companies, it’s a great way to
Who Decides These Things? Great Grammar Battles in Content Marketing History
The next time you’re in the mood for a passionate debate, ask someone how they feel about the Oxford comma.
New Year, Old Content: Making What’s Old New Again
You’ve heard the saying “Out with the old, in with the new,” and as we begin a new year, this
A Day in the Life of an International Content Manager
From creative brainstorming to hiring an international team and then managing guidelines, calendars, budgets and deadlines, the day-to-day life of an
Dress Your Message in Dad Jeans and White Socks: Normcore and Content
Those among you who follow the fashion world may already be aware of the trend known as normcore. Those among
5 Tips for Managing a Successful Blog
Having an active blog on your website is proven to be a highly effective lead generation strategy. According to a
Lessons from Boston
The first Manufacturing Marketing Innovation conference sponsored by EnVeritas Group, Clemson University, Merge and PR Newswire took place on April
Benefits of a Business Blog in 2024
In 2024, it seems like every business has a blog that’s churning out content. Adding another complication into the mix,
SGE, AI and the Evolving Face of Search (Part 2)
Where & how does SGE use product reviews? In terms of how SGE may use product product reviews on search
3 Marketing Solutions for Senior Living Communities
Connecting with consumers is becoming more of a challenge every day. The digital revolution brought us the ability to form