social media
How to Utilize Influencer Marketing in Your Earned Media
No doubt you’ve seen products sponsored by popular home chefs, DIYers, and other creators while scrolling through Instagram or Facebook.
Recipe for a Great Content and Social Media Marketing Plan
Planning is an essential step for success when it comes to marketing. Too often, marketers shoot into the dark, casting
Making Snapchat Work for Your Business
Is your business looking to reach a wider audience on social media? With so many of us glued to social
9 Common Content Promotion Practices: Are They Tricks or Treats?
When you’re in the content marketing world, it’s important to study what works, and what doesn’t work. In the spirit
Top 5 Ways to Promote Using Instagram
Many fashion and lifestyle bloggers on Instagram are gaining brand awareness and followers through giveaways. It’s a simple idea, but
The 3 Steps to Finding and Keeping Your Digital Audience Hooked
Want to know something scary? According to Microsoft Corp. researchers, the average Joe officially has a shorter attention span than
Who Will Instagram Copy Next?
Fast, furious, and savvy is the way of the tech world. Business etiquette is out the window and the gloves
Social Media Marketing for Business Is No Longer Optional
Social media marketing is not a luxury, for businesses it’s a necessity. To compete for business in the digital age,
5 New (Mostly Free) Things on LinkedIn
If a rolling stone gathers no moss, social media doesn’t even collect spores. Even if you use a social media
Why Every Brand Should Be on Pinterest
It’s become a cliché for me to remind the world that the Internet is a visual place. And it’s no
What to Do When a Social Media Crisis Occurs
No one likes handling bad press, but you never know when a crisis might strike your business. I use the