Content Marketing Advice and Best Practices
Should You Use Stock Images in Your Content Marketing Efforts?
Stock images can be quite useful when it comes to content marketing. They provide companies with a convenient and often
Create Brand Awareness for Your Medical Practice Before Patients Need You
In today’s ultra competitive healthcare market, patients have more choices than ever before. As we’ve seen during the pandemic, where
[Still] The Old Guy in the Club
Every day, I get to interact and collaborate with a team of extremely smart, content-savvy professionals – an A-list group,
What Digital Marketers Can Learn from This Is Us About Storytelling
This Is Us is easily one of the most popular shows on television right now. Fans of the show praise
EVG Offers Licensing as a New Service
In March, Brian Kolb joined the EVG team as Global Executive Vice President of Licensing. Now, EVG is excited to
Ok, Google – How is voice search affecting content marketing?
Voice search now comprises over 20% of all internet inquiries, as markets have become saturated with Voice Search Tools like
5 Things Your Mentor Didn’t Teach You About Marketing
Marketing is part art, part science and part skill. Put all three of these pieces of the puzzle together and
Marriott Fails their Geography Test
Did you see the news stories about Marriott and China? The hotel company sent an email questionnaire to its rewards
6 Tips for Defining and Achieving Content Marketing Success
Heading into 2018, many of us are evaluating our past year and making New Year’s resolutions. Be they personal or
EnVeritas Group Is Named a 2017 Clutch Global Leader
As the world becomes more digital, the secret of the most successful companies is that they maintain a strong and
Don’t Make It Too Salty: Balancing Writing Style and Professionalism in Content
When you’re working on content for your company’s blog, it’s important to appeal to readers. Thus, most company blogs go