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Mockingjay Part 1 (the third installment of the Hunger Games, for those unaware) comes out on November 21, and the advertising that’s been sweeping the web (and the streets) is pretty awesome. If there is anything that fans of Hunger Games know, it’s that advertising is propaganda with a more easily consumable name. To that […]
At conferences such as Brand2Global—where I’ll be presenting a panel in October—I’m often asked for advice on marketing businesses internationally. Even hugely successful companies can struggle to break into new markets. They trip up over linguistic and cultural barriers, and sometimes just don’t have the local knowledge they need to market successfully in a different […]
Greenville, SC – On September 6, EnVeritas Group visited The Generous Garden Project, a non-profit organization whose mission is “fighting hunger by growing, harvesting and delivering fresh grown produce to agencies in Greenville, SC.” The garden is located on Verdin Road, between Woodruff Road and East Butler, in the Mauldin area. The garden features a wide […]
Charleston, SC – Fashion industry professionals from all over the globe will be converging upon Charleston, South Carolina on October 18 for the Fashion360 Conference. The conference will feature speakers from all aspects of the industry, including design, marketing, business, technology and more. EnVeritas Group CEO, Brice Bay, was invited to speak on a panel […]
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